Provide an in-depth guide to local SEO tailored for home service businesses, with actionable advice. Discuss:
- The importance of a Google Business Profile, including best practices for optimization.
- Using location-based keywords in website copy, titles, and meta descriptions to target local customers.
- Gathering and displaying customer reviews to enhance credibility and boost SEO rankings.
- Local citations and how having consistent contact information across directories (NAP) can impact SEO.
- Link-building strategies specific to local SEO, such as reaching out to local blogs, community event pages, or industry sites.
End the post with examples of businesses that have successfully used these tactics to increase leads, along with a CTA to try out a free SEO assessment.
